Legal Content Writing
Legal Content Writing Services
People find a lawyer at a stressful moment, usually by searching their problem in plain words. We write law firm website content that answers those searches clearly and accurately, and gives the reader a reason to call your firm.
Starting from
$12.95
- Written by an in-house team, never subcontracted
- Every page approved by your attorneys before publishing
- Sources cited for statutes, deadlines and figures
- Revisions included until the brief is met
The problem
Most law firm websites are written for other lawyers
A typical practice area page lists the firm's experience, quotes a statute and describes the area of law in terms a lawyer would use. The person reading it is not a lawyer. They have been injured, arrested, served with divorce papers or refused a visa, and they want to know three things: what is happening to me, what should I do now, and can this firm help.
Pages that answer those questions in plain English rank for the searches real clients make, such as "what to do after a car accident" or "how long does a divorce take", and they convert, because the reader finishes the page understanding their situation and trusting the firm that explained it.
The challenge is doing that without losing accuracy, and without breaking the advertising rules your firm has to follow. That is the work.
What we write
Legal content we write
Practice area pages
One page per service, written around the client's problem: what the law covers, what the process looks like, typical timelines and what to do next.
Law firm website copy
Home, about, attorney bios and contact pages that explain who you help and why someone should choose your firm over the one in the next search result.
Legal blog posts
Answers to the questions clients ask before hiring a lawyer, linked to the practice area page that handles that matter.
Location pages
For firms serving several cities or counties, pages with genuinely local information about courts and procedures, not one page with the city name swapped.
FAQs and guides
Downloadable guides and FAQ sections that answer common questions and qualify enquiries before the first call.
Newsletters and client updates
Plain-English explanations of legal changes for clients and referral partners, written to keep your firm front of mind.
Not sure which option fits?
Send us the brief. You will get a scope, a timeline and a fixed price within 24 hours — no obligation.
Practice areas
Practice areas we write for
If your area is not listed, ask. The process is the same: research the law and the client questions, write clearly, and have your attorneys check it.
- Personal injury, car accidents and workers' compensation
- Family law: divorce, custody, support and adoption
- Criminal defense and DUI
- Estate planning, wills, trusts and probate
- Immigration
- Employment and labor law
- Real estate and landlord-tenant law
- Business, corporate and contract law
- Tax, bankruptcy and debt
Accuracy
Accuracy and the rules your firm has to follow
Legal content has to be right. Statutes of limitations, filing deadlines and procedures differ by state and change over time, and a wrong figure on a law firm website is worse than no figure at all. We cite the source for every statute, deadline and statistic, so your reviewing attorney can check it quickly.
Lawyer advertising is also regulated, and the rules vary by jurisdiction. Most bar rules prohibit misleading statements, and many restrict words such as "specialist" or "expert", guarantees about outcomes and how past results are presented. We write cautiously by default: no promised outcomes, no unverifiable superlatives and no case results without your approval and any disclaimer your jurisdiction requires.
We are writers, not your lawyers. Your attorneys remain responsible for the final content, and nothing goes live until they have approved it.
How it works
How we work with law firms
1. Brief
Your practice areas, jurisdictions, ideal clients and the tone of the firm. A short call with one of your attorneys helps us capture how they explain things.
2. Research
The searches your prospective clients make, what currently ranks, and the law behind each topic for your jurisdiction.
3. Draft
Plain-English copy with sources marked, typically within two business days for a standard page or post.
4. Attorney review
Your attorney checks the legal accuracy and compliance. We make every change requested until the page is approved.
Pricing
What legal content writing costs
Legal content writing starts at $12.95 per 100 words. A practice area page typically runs 1,000 to 1,500 words, and a legal blog post 800 to 1,200, so most single pieces land between roughly $105 and $195.
Complex topics that need more research, such as multi-state questions or technical areas of law, may be quoted at a higher rate. Ongoing monthly content for a firm is quoted as a set. There is no minimum order and no lock-in on standard work.
Free proposal
Tell us the goal. We’ll send the plan.
Share your requirements and a strategist gets back to you within 24 hours with scope, timeline and a fixed price. No obligation, no sales pressure.
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Response within 24 hours
Usually much sooner during business hours.
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Talk to a strategist
Not a call centre — the person who scopes your work.
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Fixed pricing upfront
You approve the number before anything starts.
Prefer to talk?
[email protected]Questions
Questions about legal content writing
Still unsure about something? Talk to a specialist — no script, no sales pitch.
No. We are professional writers who research the law carefully and cite our sources, and every piece is reviewed and approved by your attorneys before it is published. That combination gives you plain-English content without asking your lawyers to write it themselves.
We research each topic for your jurisdiction, cite the source for every statute, deadline and figure, and flag anything that depends on facts the attorney should confirm. Your attorney then reviews the draft, and we revise until it is approved.
We write conservatively by default, avoiding guarantees, unverifiable claims and restricted terms like "specialist" unless your attorney confirms they are allowed. Rules vary by jurisdiction, so your firm's attorney makes the final compliance check.
Yes. Tell us where your firm practises and we research the relevant law and procedures for that jurisdiction. Location pages are written with genuinely local detail rather than a city name swapped into the same text.
Helpful, accurate pages that answer what clients search for are the foundation of law firm SEO. We cannot guarantee rankings, because they also depend on your site's authority and local competition, but we write every page to be the best answer available for its query.
Yes. We review your current pages, tell you which ones are too technical, too thin or competing with each other, and rewrite them in priority order.
Works well with
Pair it with the rest of the stack
Ready when you are
Ready to work with the pros?
Get a free proposal in 24 hours — scope, timeline and fixed price. No obligation, no lock-in contract.
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