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E-Commerce Design

Storefronts built around the checkout

A beautiful homepage does not sell anything. We build e-commerce sites that load fast, work on a phone, and remove every reason to abandon a cart.

  • Shopify, WooCommerce or custom build
  • Product content written by our copywriters
  • Checkout tuned for conversion, not decoration
  • Payments, shipping and tax configured

From $399. Catalogue import and payment setup included.

What stores see

Peak increase in purchases

95.35%

Peak increase in purchases

Peak conversion rate lift

46.52%

Peak conversion rate lift

Websites delivered

15K+

Websites delivered

Average client rating

4.7/5

Average client rating

4.7/5 from 400+ reviews
Shopify WooCommerce Custom builds

Stores built for businesses like

  • CG Clear Comfort Night Guards
  • HP Heavenly Body Products
  • DQ Dollz & Queenz
  • UB USA Borescopes
  • TH The Rx Helper

What we build

Everything between a product and a paid order

The parts customers never notice are the ones that decide whether they buy. That is where most of the work goes.

Storefront design

Category and product pages designed around the decision a shopper is actually making at that moment.

  • Custom design, not a stock theme
  • Product page templates
  • Mobile-first throughout

Checkout optimisation

The highest-leverage surface on any store. Fewer steps, fewer fields, fewer reasons to leave.

  • Guest checkout
  • Express payment options
  • Abandoned cart recovery

Product content

Descriptions written by copywriters, not pasted from the manufacturer sheet every competitor also used.

  • Unique product descriptions
  • Category page copy
  • Amazon listings available
Learn more

E-commerce SEO

Faceted navigation, product schema and duplicate-content control — where large catalogues win or lose.

  • Product and review schema
  • Faceted navigation handled
  • Category architecture
Learn more

Integrations

Inventory, shipping, accounting and CRM connected so the store is not an island.

  • Payment gateways
  • Shipping and tax rules
  • ERP and CRM connections

Launch support

Migration, testing and post-launch monitoring, because a broken checkout costs money by the hour.

  • Catalogue migration
  • Full checkout testing
  • 30 days of support

Recent work

Storefronts we build

Category, product and checkout screens designed around the decision a shopper is actually making.

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Mobile commerce

Phone-first product page

Image, price and add-to-cart above the fold, with the detail a buyer needs directly underneath.

Category design

Filterable category grid

Faceted navigation that helps shoppers without generating thousands of crawlable dead ends.

Revenue

Revenue tracking

Enhanced e-commerce tracking, so you can see which products and channels actually pay.

Illustrative examples. Real client work is shared on request, subject to NDA.

Proof, not promises

What the stores did after launch

Revenue is the only metric that settles an argument about design.

Conversion & PPC

Clear Comfort Night Guards

Product pages rebuilt around a single decision per screen, then fed with tightly matched paid traffic.

Increase in purchases

95.35%

Increase in purchases

Increase in conversion rate

46.52%

Increase in conversion rate

Technical & SEO

Vates

A corrected technical base and reorganised catalogue structure made the whole store discoverable.

Increase in purchases

650%

Increase in purchases

Increase in conversion rate

2,700%

Increase in conversion rate

Content

The Rx Helper

Unique category and product content replaced duplicated manufacturer copy across the catalogue.

Increase in top-3 rankings

1,300%

Increase in top-3 rankings

Increase in conversion rate

10,853%

Increase in conversion rate

Pricing

E-commerce packages

Priced on catalogue size and complexity, agreed before we start. Migrations from an existing platform are quoted separately.

Launch

First stores and small catalogues that need to start selling quickly.

$399 one-off

Up to 25 products

Start with Launch

What is included

  • Up to 25 products loaded
  • Shopify or WooCommerce setup
  • Mobile-responsive storefront
  • Payment gateway configured
  • Shipping and tax rules
  • Basic product descriptions
Most popular

Growth

Established stores that need the catalogue to be findable and the checkout to convert.

$1,199 one-off

Up to 250 products

Start with Growth

Everything in Launch, plus

  • Up to 250 products
  • Custom storefront design
  • Unique copy for every product
  • E-commerce SEO and schema
  • Abandoned cart recovery
  • Analytics and revenue tracking
  • 30 days of post-launch support

Enterprise

Large catalogues, multi-region stores and custom commerce builds.

From $3,499 scoped

Scoped from your catalogue and integrations

Scope an enterprise store

Everything in Growth, plus

  • Unlimited products
  • Custom functionality and checkout
  • ERP, CRM and inventory integration
  • Multi-currency and multi-region
  • Staging environment and QA
  • Dedicated project manager
  • Ongoing optimisation plan

Migrating from another platform?

Magento to Shopify, WooCommerce to custom, or a replatform you have been putting off. Migrations are quoted separately because the catalogue and redirect work is where the real effort sits.

Get a migration quote

Platform subscription fees (Shopify, apps, gateways) are billed by those providers, not by us.

How it works

Five steps to a store that sells

Every stage is signed off before the next begins, and the checkout is tested before anything goes live.

  1. 01

    Catalogue and goals

    How many products, how they vary, and what a good month looks like in orders and revenue.

  2. 02

    Design the journey

    Category, product and checkout screens designed and reviewed before any development begins.

  3. 03

    Build and load

    Store built, catalogue imported, payments, shipping and tax configured against real rules.

  4. 04

    Test the money path

    Real test orders on real devices. Every payment method, every shipping option, every failure state.

  5. 05

    Launch and watch

    Redirects mapped, tracking verified, then 30 days of monitoring while the first real orders come through.

Why CWS

Why stores stop losing carts

Most abandoned carts are not a pricing problem. They are a friction problem.

Speed as a budget

Page-speed targets are part of QA. A one-second delay on mobile measurably costs orders.

Unique product copy

Manufacturer descriptions duplicate across every competitor. Ours are written once, for you.

The checkout is tested

Real orders placed on real devices before launch, including the failure paths nobody checks.

Built to be found

Schema, faceted navigation and category structure handled during the build, not sold back later.

Free proposal

Tell us the goal. We’ll send the plan.

Share your requirements and a strategist gets back to you within 24 hours with scope, timeline and a fixed price. No obligation, no sales pressure.

  • Response within 24 hours

    Usually much sooner during business hours.

  • Talk to a strategist

    Not a call centre — the person who scopes your work.

  • Fixed pricing upfront

    You approve the number before anything starts.

Prefer to talk?

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Your details stay private. We never share or sell them, and you can ask us to delete them at any time.

Sector experience

Stores across every category

Selling a $12 consumable and a $12,000 machine are different problems — different content depth, different checkout, different trust signals. We have built both.

  • Health & Beauty
  • Fashion
  • Food & Drink
  • Industrial
  • Automotive
  • Home & Garden
  • Electronics
  • Education
  • Travel

Questions

E-commerce questions

Still unsure about something? Talk to a specialist — no script, no sales pitch.

Shopify if you want the platform to handle hosting, security and payments and you can live within its rules. WooCommerce if you need control over how the store behaves and already run WordPress. We will recommend based on your catalogue and team, not on which is easier for us to build.

Yes. Products, customers, orders and URLs all move across. Migrations are quoted separately because the redirect mapping is what protects your rankings, and it takes real work.

On Growth and Enterprise, yes — unique copy for every product. On Launch you get basic descriptions, and you can upgrade later.

A Launch store can be live in about a week. Growth is typically three weeks. Enterprise depends on integrations and is scheduled during scoping.

Included. Gateways, shipping rules and tax configuration are set up and tested with real transactions before launch.

Page-speed budgets are part of QA and the build does not ship until it meets them. Speed is a revenue metric on e-commerce, not a technical nicety.

Yes — SEO, paid search and paid social are all in-house. Most stores start with paid traffic for immediate orders while SEO builds underneath.

Ready when you are

Ready to work with the pros?

Get a free proposal in 24 hours — scope, timeline and fixed price. No obligation, no lock-in contract.

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